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Color of the Year 2023: MAGENTA

Color of the Year 2023: MAGENTA
What is Viva Magenta?
Pantone's Color of the Year, Viva Magenta 18-1750, vibrates vividly and vigorously. This is a shade rooted in nature, which comes from the red family and expresses a new sign of strength. Brave and fearless, Viva Magenta is a pulsating color whose exuberance allows for joyful and optimistic celebration, writing a new narrative.

This year's color is powerful and empowering. This is a new animated red that delights in pure joy, encourages experimentation and uninhibited self-expression, an electrifying and boundless shade that manifests itself as an outstanding statement. PANTONE 18-1750 Viva Magenta welcomes everyone with the same zest for life and rebellious spirit. This is a bold, witty and all-encompassing color.
Source: https://www.pantone.com/color-of-the-year/2023

 

But what does this mean for interior design?

This color refers to a dominant, lively, optimistic, courageous personality. Magenta is the color that embodies change, it gives us confidence, cheerfulness and motivation. However, it is worth treating it thoughtfully and a little carefully at first. You don't have to think about big things, just a drapery, pillow, blanket or two accessories is enough to bring this color into your home. In combination with grey and/or black, it suggests elegance.

If you have an eclectic or bohemian home, feel free to combine it with green, blue or yellow, as these colors go well together.

Applying a small wall detail in wallpaper or on a smaller wall will attract the attention of those arriving in the room. It is worth bearing in mind that this color is not suitable for every room!! It is worth using it in a room where neutral colors predominate, so it will not have too kitschy effect. Like on a sofa, it attracts attention not only for its function and comfort, but also for its color.